Resources


Customer Experience


Business 4.x

The fourth industrial revolution, characterised by disruption on multiple levels, requires organisations to change their business practices to become more competitive. This paper outlines the essential areas that organisations need to change to enable them to succeed. Business 4.x is a new operating model.


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The Case for Robotic Process Automation

This report outlines the business case for Robotic Process Automation (RPA). The findings highlight the important role it will play in optimising operational costs and enhancing the customer experience.


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The Pursuit of Customer Happiness

This paper explores the importance of the concept of happiness in the 21st century. It then outlines the unique initiative around happiness by the UAE government and then attempts to provide clarity on what customer happiness is all about.
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Designing a Winning A.I. Strategy

This paper provides a summary of the strategic considerations required to develop an effective A.I. strategy for the organisation

Following this methodology will help reduce the failure rate of an ill-conceived strategy.


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Strategy


Business 4.x

The fourth industrial revolution, characterised by disruption on multiple levels, requires organisations to change their business practices to become more competitive. This paper outlines the essential areas that organisations need to change to enable them to succeed. Business 4.x is a new operating model.


Read More

The Case for Robotic Process Automation

This report outlines the business case for Robotic Process Automation (RPA). The findings highlight the important role it will play in optimising operational costs and enhancing the customer experience.


Read More

The Pursuit of Customer Happiness

This paper explores the importance of the concept of happiness in the 21st century. It then outlines the unique initiative around happiness by the UAE government and then attempts to provide clarity on what customer happiness is all about.
Read More

Designing a Winning A.I. Strategy

This paper provides a summary of the strategic considerations required to develop an effective A.I. strategy for the organisation

Following this methodology will help reduce the failure rate of an ill-conceived strategy.


Read More

A.I. and Automation


Business 4.x

The fourth industrial revolution, characterised by disruption on multiple levels, requires organisations to change their business practices to become more competitive. This paper outlines the essential areas that organisations need to change to enable them to succeed. Business 4.x is a new operating model.


Read More

The Case for Robotic Process Automation

This report outlines the business case for Robotic Process Automation (RPA). The findings highlight the important role it will play in optimising operational costs and enhancing the customer experience.


Read More

The Pursuit of Customer Happiness

This paper explores the importance of the concept of happiness in the 21st century. It then outlines the unique initiative around happiness by the UAE government and then attempts to provide clarity on what customer happiness is all about.
Read More

Designing a Winning A.I. Strategy

This paper provides a summary of the strategic considerations required to develop an effective A.I. strategy for the organisation

Following this methodology will help reduce the failure rate of an ill-conceived strategy.


Read More

Business & Digital Transformation


Business 4.x

The fourth industrial revolution, characterised by disruption on multiple levels, requires organisations to change their business practices to become more competitive. This paper outlines the essential areas that organisations need to change to enable them to succeed. Business 4.x is a new operating model.


Read More

The Case for Robotic Process Automation

This report outlines the business case for Robotic Process Automation (RPA). The findings highlight the important role it will play in optimising operational costs and enhancing the customer experience.


Read More

The Pursuit of Customer Happiness

This paper explores the importance of the concept of happiness in the 21st century. It then outlines the unique initiative around happiness by the UAE government and then attempts to provide clarity on what customer happiness is all about.
Read More

Designing a Winning A.I. Strategy

This paper provides a summary of the strategic considerations required to develop an effective A.I. strategy for the organisation

Following this methodology will help reduce the failure rate of an ill-conceived strategy.


Read More

Experience My Brand

We wrote the leading book on how companies grow using branded customer experience. Discover our unique blueprint for success.

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